Most Entrepreneurs Don’t Know How To Sell To Rich Buyers – How To Sell High-Ticket Services Ep. 4 | Big Money Investing Review
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share with me what have you talked about aha in size questions so that I can take a break right okay yes okay charge by charging the higher price points yes so many those like low paying I guess yes so you eliminate that in the only dealer plate the high-end coins yes eliminate like other risk yes yes how old are you 16 16 high school kid talking about sales funnel yeah yes yes telephone the back let’s see some on the back awfully quiet you guys come on yes coming next call my Knicks yes yes a lot of time yes how because I actually tried to do some research yes my research like high net worth individuals I was researching the whole market yes but then I when I was trying to do like primary research yes couldn’t find anything like about the need for my Anish ah what what do what would a fluent clients want I like like I couldn’t find any like access you know all I’m talking to people like I just like that’s not you mean access to to the ideal finds that you wanted to high net-worth yeah first of all people who are high net worth they are very what very protected very guarded I forgot it and you notice you’ve got to Amazon very few books very few authors first of all very few entrepreneurs know how to sell to affluent individuals very few do you know why because they are not want themselves we sell to who we are comfortable with so it’s like a realtor well you know yeah I can sell you know a half a million condo I can sell selling a ten million dollar home I don’t even know where to start man because I’ve never lived in attending the home so a lot entrepreneurs they are not comfortable and they don’t know how to communicate with these people and they would very often project their value on them okay let me give an example before the hour ached I was one of my dream car when I was younger and twenty someone years old was the our X master I accept you remember right yeah two out the red and I had it on my online vision board and said you know someday I’m gonna get the car and I would go to different I would go to the master dealership and I will try to test-drive the car okay and I now will test go to one dealership and test drive couple months later go to a different dealership of course right and you test drive and a test over three four five times it violet I could afford it I walked into the dealership Burnaby on King’s way I walked in dealership I said I want that car and the the salesman was saying well would you like to test drive it I said no but like do you want me to walk you through the features and he was walking through the whole well let me show you the the engine and this is it I’m ready to buy like dude take my money right oh no let me walk you through this and this and there and then Oh actually no we have this option here then it’s actually cost less like you know you can save some money on the you know the the whims and the tires I don’t want to save money don’t you get it give me the best oh no no no you don’t want to waste money on that and I was getting so pissed off I said let me talk to your manager and the manager was smart they may hate sure you know you’re licking this car good-looking car yes I want to buy it I said you know you’ve got just one in the store but not for every customer slick not for everyone and it’s really bit more expensive it’s got all the features and some proven this and there and we explained by you know cost a little bit more than a usual feature use usual model that’s the one I would take five minutes close myself got paperwork right just now financing everything else so the sales guy was projecting his values on me right because I’m not I’m looking to buy a sport car I’m driving a minivan he doesn’t he’s not listening to my needs so when you sell today I’m going to go into some strategies and psychology how to sell to affluent clients then that’s why most entrepreneurs were comfortable selling to people at the same level or maybe slightly higher and I always say if you are it’s like there was a the other day I was talking to a coach a coach there’s so many coaches nowadays is unbelievable I coach anyway a success coach whatever the that means a success coach and he was struggling and he’s saying you know Dan and I try to sell these clients man I try to sell them a ten thousand dollar package and I’ve been trying man it just nobody would buy I said hmm as I have you bought a 10,000 dollar package have you ever invested $10,000 in coaching yourself so no hell no I’m lucky I paid 10 grand so you have not done that before you don’t know what it’s like this is invest ten thousand in coaching then how can you expect you could sell someone on the idea to pay your ten thousand for coaching it doesn’t make sense because you have experienced it and I said you first thing you got to do you better make enough money so you invest in somebody right that you know what it’s like that ten grand you write that check you know what it’s what experience is like it’s all that’s the problem does that make sense that is the problem so let’s talk about self-image for example for a second year so most entrepreneurs most of the time they are too slow do you want to raise their prices and it’s more about confidence and self image than the actual value delivered it has to do a lot with self-image because you don’t believe in such of entrepreneur you don’t believe you’re worth it you don’t believe or maybe it’s not the right time or scarcity mindset right Thomas oh if I raise my prices all my customers they’re going to leave me they’re going to be gone oh my god then I’m not gonna have money coming in I’m going to I can’t pay the bills the scarcity mindset kicks in if you are most water if entrepreneurs if you’re afraid to raise your prices and you’re free customers will leave it’s not a pricing issue it’s a marketing issue it means your pipeline is not full enough you don’t have enough people you’re talking to you’re not selling to enough people not enough volume that’s why you’re afraid if you’re so busy if so much business coming in you know if you increase your prices you lose 10 20 percent do you care no because you lose that 10 20 percent it will be replaced by what better customers so it’s a sales issue your pipeline is full you don’t care you do not that’s the same thing why I tell the the person and it’s bitching about the 20 bucks that off my goal is to impact a million entrepreneurs a million entrepreneurs there are a lot of entrepreneurs out there I don’t have time to care about everyone’s feeling if this is the big picture if you think about it right 7 billion people on the planet I’m busy move on that’s how I think so same thing with the business if you’re busy you don’t care and always sometimes I check out there let me ask you a question out there people are there customers within your business right now just to picture this okay are there customers with their business right now that you’re just like you will be happy very happy to get rid of them yes those are what I call clients from hell but why don’t you get rid of them because they pay you also because what fear yes they keep coming back right the pink in the ass to deal with and they keep coming back but think in terms of these difficult clients if you get rid of them just imagine for a second let’s imagine for a second okay if you get rid of them how would you feel okay and and and how much more time that will free you up so you could do more for the other clients and you can attract better clients so it’s almost self image it’s fear ten times your finances ten times your business ten times your marketing ten times your life hit the subscribe button nowWelcome to Big Money Investing – Your Ultimate Destination for In The Money Facts!
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